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Stage 3 - Technological value
During this phase, we focus on recognizing and employing technology valuation methods with the purpose of finding the most favorable opportunity to generate value through innovation in a real context.
INTRODUCTION
In today's fast-paced world, using new technology to make businesses better and more valuable is important. This report is all about figuring out the best ways to do that. It's like finding a treasure map to help businesses know which new ideas will give them the most success.
We will talk about how to measure the value of technology and show how a real business can implement it.
This report is like a guide for people who make decisions in companies or invest in them. We want to help them make smart choices about using technology to grow and succeed in our ever-changing world. So, let's dive in and discover the secrets of using technology to create value in business.
OBJECTIVES
GENERAL OBJECTIVE:
Identify and apply technology valuation methods to establish the best opportunity to
create value from innovation in a real environment.
SPECIFIC OBJECTIVES:
• Identify, through the readings of each unit, the different methods and present them creatively for the application of innovation.
• Carry out the analysis through the chosen topic, the option to assess the technological innovation the product, process or system worked.
• Prepare a presentation of the selected valuation method in order to relate it and indicate which was the best valuation method according to the chosen technological innovation.





Conclusions
Final contributions from the work team
01
Exercise developed
Within the exercise developed, I consider that the negotiation of technology is an important topic, at a personal, academic, professional and business level, since it allows me to learn about the aspects to be taken into account, this provides greater learning on the subject.
03
Negotiation strategy
The development of a negotiation strategy that ensures access to state-of-the-art technology assets at a reasonable cost is essential for the success of technology asset negotiations.
02
Demand for personalized and efficient experiences
A comprehensive trading plan for technology assets is crucial for innovative businesses to stay competitive in today's rapidly changing business environment.
04
Head of Agreement
A clear understanding of the concept of the "Head of Agreement" document and its role in technology negotiations is vital for innovative businesses to negotiate effectively and safeguard their interests. (Lozano, C)

