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Stage 4 IT negotiations
INTRODUCTION
Intangible assets are non-physical assets that have value to a company but do not have a physical form. Examples of intangible assets include intellectual property (such as patents, trademarks, and copyrights), goodwill, and customer relationships.
The negotiation of intangible assets is a complex process that requires careful preparation and planning. In this guide, we will discuss the key steps involved in preparing for intangible asset negotiations.
OBJECTIVES
GENERAL OBJECTIVE:
Prepare intangible assets negotiations through the creation of an agreement in a real environment.
SPECIFIC OBJECTIVES:
• Through reading the bibliographical references and research on the web, make a poster to learn everything about Negotiation and Licensing.
• through the evaluation of the chosen method, define them for the value proposition
Conclusions
Final contributions from the work team
01
Exercise developed
Within the exercise developed, I consider that the negotiation of technology is an important topic, at a personal, academic, professional and business level, since it allows me to learn about the aspects to be taken into account, this provides greater learning on the subject.
03
Negotiation strategy
The development of a negotiation strategy that ensures access to state-of-the-art technology assets at a reasonable cost is essential for the success of technology asset negotiations.
02
Demand for personalized and efficient experiences
A comprehensive trading plan for technology assets is crucial for innovative businesses to stay competitive in today's rapidly changing business environment.
04
Head of Agreement
A clear understanding of the concept of the "Head of Agreement" document and its role in technology negotiations is vital for innovative businesses to negotiate effectively and safeguard their interests. (Lozano, C)